Google & Microsoft Ads Management in Phuket
Looking for Google Ads management in Phuket? We plan, build and manage paid search campaigns for hotels, villas, property agencies and local service businesses across the island, and we tune them weekly against your actual bookings, not vanity clicks.
Why Google Ads management in Phuket needs local knowledge
Phuket is seasonal. Search demand swings hard between high and green season, and the people searching in December are not the people searching in June. A campaign that ignores that pattern burns budget in the quiet months and runs out of money in the busy ones.
We build seasonality into the plan from the start. Budgets shift with demand, ad copy changes with the season, and bids follow the booking curve rather than a flat monthly average.
Campaign types we run
- Search: capture high-intent demand at the exact moment someone looks for what you sell.
- Performance Max: full-inventory campaigns with properly structured asset groups, not a single lazy catch-all.
- Display and YouTube: awareness and retargeting that feeds the search campaigns rather than competing with them.
- Microsoft Ads: the Bing and Edge audience almost every Phuket competitor ignores, often at a materially lower cost per click.
How we manage your spend
Every account starts with a tracking audit. Roughly half the accounts we inherit are measuring the wrong thing, counting page views as conversions, double-counting form submissions, or missing phone calls entirely. We fix measurement before we touch a bid, because optimising against bad data simply makes you wrong faster.
After that, the weekly routine is unglamorous but effective: review search terms, add negatives, pause what is not converting, and push budget toward what is. Google documents the fundamentals in the Google Ads Help Centre, and we follow them, then layer local market knowledge on top.
What you can expect
You own the account. Always. We set it up in your name, give you full admin access on day one, and if you ever leave, nothing needs rebuilding. You also get a plain-language monthly report showing spend, cost per enquiry and where the budget went, no jargon, no 40-page PDF nobody reads.
We quote a clear management fee based on the work involved rather than taking a percentage that grows simply because you spend more.
Paid and organic work better together
Paid search buys you visibility today; organic earns it for free tomorrow. Running them together means you stop renting all of your traffic. Most of our clients pair this service with SEO and GEO, and send campaign traffic to pages built to convert by our web design team.
See the results in our portfolio, or request a free audit and we will tell you honestly whether paid search is right for your business.
Explore our other services in Phuket
Rank on Google and get cited by AI answer engines like ChatGPT and Perplexity.
Fast, search-friendly websites built to convert visitors into customers.
Paid and organic content across Facebook, Instagram, TikTok and LinkedIn.
One consistent identity across web, social and printed collateral.
Find out if paid search is right for you
We will review your current campaigns, or model what results to expect if you have never run ads. Straight answers either way.
Frequently asked questions
Straight answers to what clients ask us most.
What is a realistic Google Ads budget in Phuket?
Most Phuket businesses start between 15,000 and 60,000 THB per month in ad spend, depending on industry competitiveness. Property and hospitality sit at the higher end. We model expected cost per enquiry before you commit.
Do you charge a percentage of ad spend?
We quote a clear management fee based on the work involved rather than taking a percentage that rises simply because you spend more. You always see exactly what goes to Google and what goes to us.
Can you take over an existing Google Ads account?
Yes. We audit the account first, check that conversion tracking is measuring the right actions, and fix the tracking before changing campaigns. Roughly half the accounts we inherit are measuring something misleading.